File Under: Very Bad Marketing Decisions
Okay, so this morning the orange line in Boston was tied up and delayed for some reason that was not clear. Riders were being routed inefficiently and ineffectively by too few MBTA employees. I did not think that anything could top (bottom?) the CTA for its lack of communication during service interuptions, but the MBTA did it today for sure. Mid-morning, it was announced that there had been a bomb-looking thing--possibly an improvised explosive device--magnetically fixed to the underside of a bridge over which I-93 runs, right above the Sullivan Square station. The bomb squad handled it. They also handled the nine other devices being found on other bridges around the city. The Charles was closed to boat traffic and other bridges and roads were closed to cars, trains, and buses.
All of this activity, all of these thankfully minor inconveniences, all of these resources, and all of this fear? A GUERILLA AD CAMPAIGN FOR A TURNER NETWORK CARTOON.
Turner apologized, calling it part of a big "whoopsy." A whoopsy in ten cities including New York and Chicago.
This is neither cool nor funny, and I'd like to see a lot of lawsuits and fired executives. I don't care if the devices are innocuous and I don't care if the ads were for the determined "cool" Aqua Teen Hunger Force. We live in an age of terror and if our government wants us to be their eyes and ears, maybe cable companies ought to, I dunno, not emulate IEDs in their ad campaigns. It's over the line.
All of this activity, all of these thankfully minor inconveniences, all of these resources, and all of this fear? A GUERILLA AD CAMPAIGN FOR A TURNER NETWORK CARTOON.
Turner apologized, calling it part of a big "whoopsy." A whoopsy in ten cities including New York and Chicago.
This is neither cool nor funny, and I'd like to see a lot of lawsuits and fired executives. I don't care if the devices are innocuous and I don't care if the ads were for the determined "cool" Aqua Teen Hunger Force. We live in an age of terror and if our government wants us to be their eyes and ears, maybe cable companies ought to, I dunno, not emulate IEDs in their ad campaigns. It's over the line.